Growth9 Blog: Tactical Growth Tips for SaaS Startups

Nitin Balodi Comments (0) June 26, 2025

How I Used Newsletters as an Awareness and Lead Gen Channel (Without Burning Cash)

Why Newsletter Sponsorships Are High-Risk, High-Reward for Startups Newsletter sponsorships are one of the most misunderstood levers in early-stage growth. On the surface, they loo

Chart showing conversion rates before and after behaviour-led test

Nitin Balodi Comments (0) February 20, 2025

Conversion Uplift = Amount of Behaviour Change

Why do visitors/buyers behave as they do? How do I convince and move them to the next step? I tried achieving these objectives by appealing to the logical side of our visitors’ b

Illustration of customer insight turning into action arrowsIllustration of customer insight turning into action arrows

Nitin Balodi Comments (0) February 20, 2025

Why only knowing your customers won’t increase your sales?!

If your marketing team “only knows” your customers, it won’t make sales consistently whatsoever. Marketing without sales is dead weight. (Contentious topic I know

Collage of heatmap, poll, and user session replay screenshots

Nitin Balodi Comments (0) February 20, 2025

5 Easy Ways to Start Your Conversion Research Right Away

Conversion research seems overwhelming at first. I understand the feeling. I was there once. The 5 tactics I’ll share could help you kickstart your conversion research with m

Kano model diagram with basic, performance and delight features

Nitin Balodi Comments (0) February 20, 2025

Kano Model – A framework to delight your customers?

The best marketing doesn’t feel like marketing is doing rounds on the internet. You must have come across this phrase as well. Your buyers know they are surrounded by marketi

How I Used Newsletters as an Awareness and Lead Gen Channel (Without Burning Cash)

Conversion Uplift = Amount of Behaviour Change

Why only knowing your customers won’t increase your sales?!

5 Easy Ways to Start Your Conversion Research Right Away

Kano Model – A framework to delight your customers?

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